Means eternity in Latin.

Cosmetics that use a circular system to reduce waste and CO2

Clean Beauty is a concept that originated in the United States around 2015. Emphasis is placed on not using ingredients that may affect the natural environment or the human body. Purity also means transparency in the brand.

Organic cosmetics refers to cosmetics containing organically grown ingredients.

Vegan cosmetics refer to cosmetics that do not use any ingredients of animal origin.

Natural cosmetics refer to cosmetics that contain ingredients derived from nature (plants and animals) and avoid using synthetic ingredients as much as possible.

The percentage of natural (non-petroleum) origin ingredients in all ingredients of the product according to ISO16128 international standard

Generally speaking, skin needs water and oil to stay moisturized. Surfactants are used to mix water and oil so that they do not separate and maintain their individual qualities. However, surfactants are repeatedly emulsified (re-emulsified) with sweat and sebum from the moment they are applied to the skin, and each time they are emulsified, they attract external factors such as dirt that irritates the skin and fine particles in the air, which adhere to the skin, causing burdens such as stickiness. Therefore Aetās decided not to use surfactants.

• Behenyl alcohol: An oil extracted from rapeseed oil, etc., used as an emulsifier or thickener.
• Phenoxyethanol: extracted from green tea, etc., mainly used as a bactericidal and preservative ingredient in cosmetics.

The extract is carefully extracted using a low-temperature pressing method below 30 degrees to avoid destroying nutrients that are easily oxidized and deteriorated at high temperatures.

The moment it is applied to the skin, it is like a rocket launching, breaking through the atmosphere, separating the boosters section by section, and penetrating at high speed.